Meet the team
Gareth Moss
Founder
Gareth is Founder of The Blueprint, the international executive search firm specialising in building modern, diverse leadership teams for the world’s most ambitious creative businesses. With over 18 years of international experience and presence in key markets London, New York, and Singapore, Gareth partners with global networks, independents, brands, and private equity firms to place transformative C-suite talent across creativity, strategy, innovation and growth. Renowned for his instinct, discretion, and deep industry expertise, he works at the intersection of brand, business, and culture. Gareth’s mission is clear: to help creative companies thrive by placing the leaders shaping the future of creativity.
Geraldine Gaillemin
Global Managing Partner
Having run Grey London’s Account Leadership department through a time of fundamental change for the industry, Geraldine has direct experience of finding and nurturing the progressive talent that can transform organisations and drive growth. Combined with her previous experience as a head-hunter, she is well placed to identify the senior game changers our clients need to propel their business forward. Geraldine leads our health practice alongside her role as Global Managing Partner, finding and placing exceptional modern leaders to help all types of creative companies thrive.
Debra Sercy
Managing Partner, US
Before joining The Blueprint, Debra was Co-Founder and Co-CEO of Grace Blue North America, where she established the firm’s presence and led global C-level and senior marketing/in-house agency searches for leading network and independent agencies, and several of the world’s most respected brands. Her earlier roles include Chief Talent Officer at Johannes Leonardo and leadership positions at renowned creative agencies such as Mother. Debra is known for solving business challenges with creativity and authenticity; she is passionate about building high-performing teams and aligning talent strategy with business goals to drive lasting and meaningful impact.
Alex Hancock
Global Managing Partner
Passionate about search and building best-in-class research functions, Alex joins The Blueprint with international experience that spans search, agency, and brand-side. She began her career with ten years at Grace Blue where she held roles in London and New York including Partner for the US and Head of Research, working with the world’s best agencies and brands to place industry-leading talent. Most recently, as Director of Talent Acquisition at Mastercard, Alex worked with leaders to provide C-Suite talent solutions across product, tech, marketing, and administrative functions globally. Prior to this, as Senior Director at Havas, she drove recruitment across the US for CX, Havas, and TRIPTK.
Jon Peppiatt
Non-Exec Global Chairman
Jon Peppiatt aka Pep has spent the last 35 years at two of the UK’s leading Creative Agencies. He fulfilled a broad range of roles at BBH culminating in his appointment as Deputy Chairman and Head of Business Development in 2007 and Chairman in 2015 before leaving in early 2021. During his time as a member of the Leadership Team, BBH won Campaign’s Agency of the Year 5 times, was a 3-time winner of the IPA Effectiveness Agency of the Year and in the Sunday Times 100 Best Companies for 12 consecutive years. Pep’s passion has always been people and helping his partners grow as individuals, teams and businesses.
Jean-Michel Wu
Strategic Partner APAC
The Blueprint is proud to announce a strategic alliance with Jean-Michel and his business, Tripitakka, to expand our offerings across the Asia Pacific region. Jean-Michel, known for his 25 years of experience in HR and Talent Acquisition in Asia, has an impressive track record with esteemed companies such as Ogilvy, McCann, MediaMonks, WPP, and Grace Blue. This collaboration merges The Blueprint’s expertise in rigorous international executive search with Jean-Michel’s unparalleled network and knowledge of sourcing top-tier senior talent across Asia Pacific.
Laura La Frenais
Operations
Laura is the Operations Lead at The Blueprint. Prior to this, she was Head of Production and Operations Executive at Intelligence Squared, where she oversaw the delivery of high-profile live and digital events featuring leading thinkers from around the world. With a strong background in production and operations, she now plays a key role in supporting both the team and clients across the creative, marketing, and communications industries.